Insights to Māori perspectives and stories for a broad New Zealand audience

We fund Māori audio/visual content that will appeal to a general audience. We look for content that makes a conscious effort to reveal something of the past, present or future Māori world.


Overview

We make special provision for Māori content, focussing on content in English, to complement the work of Te Māngai Pāho.

The objectives of our Rautaki Māori are to:

  • support the production of quality Māori content made for a general audience
  • have good relationships with Māori content creators
  • uphold the mana tangata and mana iwi of funded content

Our funding is targeted at mainstream content that will appeal to all New Zealanders, including Māori. We encourage the use of Te Reo in content, as appropriate, to normalise the language as an official language of New Zealand.

We undertake an ancillary and complementary role to separate Māori Broadcasting funding agency Te Māngai Pāho, co-venturing on projects which meet our shared objectives. Because of the significant public funding available for Māori content provided through Māori Television and Te Māngai Pāho, we allocate funding for Māori programmes as a relatively modest proportion, given our other statutory requirements.


Showcase

POI360

July 2016

POI360

An interactive digital home for poi. Documentary, 360 video, how-to videos and more. 

Nia

March 2014

Nia's Extra Ordinary Life

A children's webseries that follows the adventures of Nia, a 10 year old girl living an Extra ordinary life.


Strategy

For detail on our Rautaki Māori and how it fits within the NZ Media Fund please read Appendix 2 of the funding strategy below.


Apply for funding

All funding applications must be made through our online application system, Eric.

Please be aware that all your applications are covered by the Official Information Act - read more here.


Research

In 2010 Ngā Matakiirea was engaged to examine the state of Māori mainstream television: how it has arrived at this point; how it services its audiences; and how it may best develop, now and in the future.

Guidelines commissioned by Ngā Aho Whakaari (the association of Māori in Screen Production).