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Transmission reach of the television broadcaster should be as close to nationwide as possible, meaning in most cases more than 90% of the population.
In addition to transmission coverage, average audience share will be taken into account in assessing applications for funding.
Except where a compelling reason can be demonstrated, broadcasters will be free-to-air, to ensure accessibility to the widest New Zealand audience.
Limited seed funding for preliminary development may be available in special circumstances (e.g. for radio drama for commercial radio), prior to a firm broadcaster commitment having been secured.
Track record of applicants is a factor in assessing applications.